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Wednesday, December 14, 2011
Xtreme 104.9 FM Press Release
New York "The City That Never Sleeps" Newest Radio Station — Xtreme 104.9 FM — Went international at 8 p.m., Tuesday, December 6th 2011 Xtreme 104.9 FM Radio's newest service draws from diverse genres that reflect contemporary society, with deep ties to the local music community
Dec. 6, 2011 — Xtreme 104.9 FM — will go live at 8 p.m., with a line-up of well-known DJ's and radio personalities around-the-clock programming. [Bios and schedule included at end of release.]
"We're very proud of Xtreme 104.9 and the important contributions it will make to Music and Indie/Underground Artist in New York," says, Tim Westergren, founder of Internet radio station Pandora. "Indie and Unsigned artist in the music scene hasn't had a broadcast stage like this before. Xtreme 104.9 will make radio uniquely personal to national listeners."
"Xtreme 104.9 FM" also known as Xtreme 104.9 Future Music" will establish deep ties to the Indie music community and will serve as a positive force in building the creative economy of it's founding state New York. Xtreme will entertain and inform audiences with the best and would have been unheard music of today, drawn from a variety of hip-hop/r&b and pop that reflect today's society and our diverse forms of musical expression. Xtreme 104.9 is committed to providing a venue for local musicians and bands " through recordings and live, in-studio performances " providing them wide exposure that would not otherwise be available.
Alongside the best new music, Xtreme 104.9 will play music that explores indie, unsigned talent and mixes with signed popular American music's influences and roots. Regular listeners will learn not only what new music is most worth listening to, but also what artists and musical influences created the pathways to music in today's state.
Beyond its broad musical palette, Xtreme 104.9 will bring news and information from Artist all over the globe to an audience of internet radio listeners. Xtreme will launch principally as a music station with minimum news breaks, and vast interviews and special features. While the music itself will always be primary, the broadcast schedule will become more complex, with added broadcast shows, commentaries, reviews, live performances, and other features that will make the station increasingly distinctive and compelling.
"It takes a talented staff to create this new station, and we're very proud of the people who will bring Xtreme 104.9 FM to our listeners," says Kling. "We've gathered people from various radio stations and bright new voices in the community to create a unique format and a unique sound."
Effective December 6th, 2011, Xtreme 104.9 FM popular pilot musical variety program The A&R Report with DJ XXXotic Mami, will be heard internationally exclusively on Xtreme 104.9 FM. Listeners/Viewers to Xtreme 104.9 FM also get a bonus hour of The A&R Report, which will start at 7:00 p.m. The A&R Report will continue to be heard weekly every Tuesday From 8:00PM - 10:00PM
Additional Shows and schedules can be found on Xtreme104fm.com On Air Page
Full-time staff
DJ XXXotic Mami
Host/Music Director The A&R Report on Xtreme 104.9 FM Radio's musically eclectic and strangely Raw incite to the indie/unsigned artist which National A&R's tune in to see who they should be checking out, Xtreme listeners can enjoy this pilot show every Tuesday from 8-10pm. She has earned a large fan base with her work as an on-air personality, mix tape review writer and actress. A graduate of CUNY York University, DJ XXXotic Mami decided to concentrate on radio after she realized club promotions was not going to showcase her real skill as a raw radio personality and enjoys exposing talent and real talent. She has also released the first of a series of mixtapes that have gone certifiable Gold.
Sev Da Producer
Co-host, The A&R Report He's very comfortable as Sev Da Producer, co-hosting The A&R Report with DJ XXXotic Mami. A weekly radio program where the host and disc jockeys still pick the music, The A&R Report features music that may include, but is not limited to, Hip-Hop, R&B and Pop. Sev Da Producer has Produced records for numerous artist including Lloyd Banks, Charlie Clips & Fred The Godson he is the Creator of SevGotBeats.com & #SevStories.
Chuck Platinum
Radio Show Engineer, The A&R Report and Max Out Radio which airs Fridays 10pm-12am. He has over 20 years experience in installing, testing, repairing, setting up, and operating the electronic equipment used to record and transmit radio programs; maintaining appropriate sound levels and dynamics recording each item/instrument. Chuck has a profound knowledge of recording technology and music. Through years of experience of both the production and technical aspects of broadcasting. He has the profound ability to work long hours in high-pressure environments while still having a great ear for pitch, timing and rhythm even in his 28th hour ensuring the broadcast shows operate at their best wiithout a glitch. Chuck is also the main engineer during in studio recordings. He sets up, positions and installs equipment while maintaining and ensuring high quality sound recordings. His duties included operating complex electronic equipment to reproduce music, dialogue, sound effects and other audio content during Xtreme 104.9 FM broadcast shows. When you hear a oooh, ahhhh, or audience clap Chuck has put it there. He also works with
musicians and actors and their producers to create a final master mix. Education Associate Degree in Electronic Engineering University of New York
Xtreme 104.9 FM
Part-Time Staff
Lacey Lace
News reporter, The A&R Report Lisa Allen comes to Xtreme 104.9 with a love of radio that ranges from hard news reports to playful trending topics. She's covers the general assignment beat as one of Xtreme's regional entertainment reporters. She has a very diverse background in all levels of entertainment and runs a Full time event planning service outside of the many hours she puts in at Xtreme 104.9. She hopes to funnel her diverse background into the sound of Xtreme 104.9 FM to make sharp, lively, fresh-sounding radio.
Press Contacts:
Lisa Allen
Personal Assistant of The CEO of Xtreme 104.9 FM
(832) 598-7363 (832)5XT-REME
press@xtreme104fm.com
Saturday, November 19, 2011
INDIE ARTIST SHOWCASES 101
Last night I went to an indie artist showcase. 2 things happened while I was there. I was reminded why I stopped going to indie showcases was the first. The second was, I was reminded why I go to them. I'm not going to name the showcase or where it was. What I will do is speak on some of the things that irked me. Showcases are nothing new and there are some very simple rules to follow to protect the integrity of your name/event and keep people coming back.
1. RSVP aka Let me see if anybody is even coming.
If you send out an e-mail saying that people can RSVP for free entrance, be sure to actually compile and monitor the list. If you have a limit to the RSVP list, say so. Also notify guests who RSVP after your cutoff via e-mail 2-4 hours before your scheduled start time. It's more professional. It's the courteous thing to do. It's thoroughly annoying when a guest reads that entrance is free with RSVP and then he/she arrives at the venue and is charged. It makes you look like a lying douche bag. (Which you probably are if you didn't do what I'm talking about.)
2. Raffles aka The dangling carrot trick.
If you SELL raffle tickets and you claim there are prizes to be won. Everything that you listed should be drawn for whether your crowd is 10, 100 or 1000. You should also set a finite time for the raffle to happen. People don't stay for long showcases so thinking that holding the raffle until the end will keep people around is just stupid. What you will do is limit your raffle ticket sales to next to nothing. Not raffling off what you said you would is false advertising and, more importantly, bad business. Saying you have X number of Y to raffle off and none of it actually was makes you look like a lying douche bag. Trying to lie and say that some of it was is proof that you are. Especially when the person you're lying to was there from the time the show started to the time the last person performed.(Ahem.)
3. Performance Order aka Why is this dope performer playing to a crowd of 5?
Indie artists need help. Showcases serve the purpose of helping small acts gain exposure. However, there are still some rules to who performs when. If you have no fan base and could only convince your Mom and three cousins to come support you; Sorry, you're opening for whoever showed up on time or closing for whoever is left. Show order should move from a hum to a roar. It's completely stupid for an artist that has toured nationally and brought two backup dancers to be waiting around for hours to perform for a tired and listless crowd of 15. He/She should be in the middle of the show helping to ramp the energy up. If you can't figure this out as a promoter, you're doomed. (Get your $#!7 together!)
4. Hosting aka Wait.....what?
You can't do it all. Even if you can, you shouldn't. You can't be 1 of 3 hosts and performing. Have one host that is knowledgeable, engaging and good at keeping the show moving. Having 3 and 4 hosts swapping in and out at random completely wrecks the flow of the show. Definitely don't get up on stage to co-host and then break out into 16 bars. Come on, Son! How am I supposed to take you seriously as an artist when you can't just be an artist? (Neeeeext.)
These are just 4 simple rules to follow. This is NYC. There are a million other showcases out there. Truly separate your event by being above and beyond the competition in guest experience. Especially when you are attempting to start a periodic event. Abuse your guests and artists and your event won't last beyond 3 iterations.
Tell 'em Rox said that!
Written by Rox Fontaine from www.roxfontaine.com
Friday, October 7, 2011
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